Department of Business Administration Celebrates Student Achievement at AWE Business Case Competition 2025
The Department of Business Administration at Hong Kong Shue Yan University proudly announces the outstanding achievement of our student team at the AsiaWord-Expo (AWE) Interschool Business Case Competition 2025. The quintet - comprising Lam Wai Ting, Chu Wai Fong, Chow Pui Yung, Ku Ching Yiu, and Tang Yau Yau - competed against teams from across Hong Kong's tertiary institutions in this AsiaWorld-Expo (AWE) organized challenge. The team secured 2nd Runner-Up honors with their innovative "Toy Universe HK 2025" proposal.
Team Members: Lam Wai Ting, Chow Pui Yung, Ku Ching Yiu, and Tang Yau Yau
The team member Ku Ching Yiu was individually recognized with the Innovation Award for his creative contributions.
Team member: Ku Ching Yiu
The winning proposal, "Toy Universe HK 2025", envisioned a dynamic trade exhibition and entertainment experience that would position AWE as the premier destination for toy industry professionals and enthusiasts. The concept showcased our students' ability to:
- Analyze market trends and identify business opportunities
- Develop comprehensive event strategies
- Create engaging experiences for diverse audiences
- Present professional business proposals
We congratulate our outstanding students on this well-deserved recognition and look forward to their continued success as they apply their business acumen in their future careers.
