The Department invited the First-Class Honours graduates and their family members and friends to attend the Ceremony as to recognize their academic achievement and efforts.

Consumer Psychology
消費者心理學

Marketing Management and Digital Marketing
市場行銷管理與數碼行銷

Data Analytics and Research
數據分析與研究

We would like to extend our heartfelt congratulations to the following students who achieved a distinguished result of a yearly GPA 3.5 or better in 2021-2022.

香港樹仁大學50周年校慶，畢業生獲邀分享昔日校園點滴。工管系畢業生區泳琪重返母校，回憶當年入住文康大樓宿舍的生活，自言入學前做資料蒐集，發現有人讚美宿舍的開揚景色，包括能夠飽覽維港，便萌生入住的念頭。

在研究中心的成立典禮，仁大學術副校長陳蒨表示，非常感謝張舜堯的慷慨捐獻，期望在數碼時代開拓更多創新的商業行為研究，令教學添有特色。仁大工商管理學系系主任羅翠翠亦表示，感謝張舜堯校董捐獻二百萬元成立研究中心。

香港樹仁大學舉行開學禮，學術副校長陳蒨向新生致辭表示，在增進學問和明辨是非的同時，要以寬容和誠懇態度去學習知識和處世，懂得包容不同的觀點，珍惜多元的文化，以創造一個更美好的世界。

工商管理學（榮譽）學士課程

工商管理學（榮譽）學士課程 – 數碼市場學

工商管理學（榮譽）學士課程 – 人力資源管理與應用心理學

工商管理學（榮譽）學士課程 – 企業管治及風險管理

臨近放榜，相信不少DSE考生都開始盤算著放榜後選什麼大學課程。現時很多同學會選擇商科，喜歡出路廣也想嘗試創業。但亦因為商科課程種類繁多，一下子也摸不清自己對那個商科感興趣。

一年級: (1) 愛訊集團（香港）有限公司為入讀「工商管理（榮譽）學士學位－數碼市場學」一年級新生提供每名二萬港元的獎學金。(2) 長弓慈善基金有限公司為入讀指定商學院學士學位課程的一年級本地學生提供每名一萬港元的入學獎學金。

二/三年級: 若能在副學士或高級文憑達到要求的平均積點 (GPA) 的學生，將獲發入學獎學金。

We would like to extend our heartfelt congratulations to the BBA students who achieved a distinguished result of a yearly GPA 3.5 or better in 2020–2021.

愛訊集團再為香港樹仁大學「工商管理學（榮譽）學士課程 – 數碼市場學」提供一百萬元獎學金，校董會委員、愛訊集團主席陸國權接受專訪分享營商創業心得，認為創新需要自己內心去思考很特別的事，是學生需要掌握的關鍵。

- Campus news
- 校園消息

- Teacher's sharing
- 老師分享

- Alumni's sharing
- 校友分享

The Academic Week 2021 was successfully held from 11 to 15 October and 8 November 2021.

Theme:
Tomorrow Now: Envisioning Your Career in the Changing Business Environment after Covid-19

Please click and see the photo galleries.

堅持仁者教育初心 ，追求創新與突破

為慶祝香港樹仁大學50周年校慶，大學管理層聯同各學系和學生組織，將舉行一整年的慶祝活動，讓在校學生、教職員和校友在慶祝之餘，能加深認識樹仁的辦學理念，以及利用科技推動教學研究創新的發展策略。

工商管理學系2020年畢業生潘美婷Maggie，在四年級下學期因為選修了BUS 490 Internship 科目，於3月份展開了她為期約2個月的實習工作，她最近接受《樹仁簡訊》訪問時談及上述的感想。

頒發310多萬元獎助學金及新增多個獎助學金項目

香港樹仁大學2020/2021年度獎助學金頒獎典禮已於4月30日下午3時在本校邵美珍堂隆重舉行。

【50周年校慶 ‧ 校友專訪】龍子明、龍允浩父子心中的「樹仁精神」

【50周年校慶 ‧ 校友專訪】伍家豪和伍家進兩兄弟 難忘母校培育做人應有態度

樹仁 big fans 夫婦感恩母校教導 鄔鎮華佩服校長校監寧願挨苦也不改變心旨 李少儀毋忘湯定宇教授教誨

36名參與工作實習的同學，在實習中表現卓越，獲頒「香港青年總裁協會優異實習表現獎」(Hong Kong Young Chief Officers’ Association Outstanding Internship Performance Award) 2020/2021年度獎學金。

Hong Kong Shue Yan University (HKSYU) has improved its position within the ranks of Asia’s top universities, the university announced. HKSYU is the only private university in Hong Kong to feature in the QS Asia University Rankings 2021.

HKSYU has jumped to 301-350 this year after making its debut at 401-450 last year, thanks to the exceptional quality of the university’s teaching, learning and research.

MBTI Personality Workshop
Date：26 May 2021 (Wed)
Time：1:00 p.m. – 5:00 p.m.
Venue: RHB 108, Research Complex, HKSYU

“Rich Dad” Cash Flow Workshop
Date：27 May 2021 (Thu)
Time：1:00 p.m. – 5:00 p.m.
Venue: RHB 108, Research Complex, HKSYU

Host Speakers:
Ms. Windy CHAN & her TEAM
Senior District Director
Senior Financial Planning Consultant
Certified Trainer

Event Registration Form: https://forms.gle/k5QQ46YVBXgPsdq79

Dr. Kelly Z. Peng recently co-published an edited book "Emotion and Proactivity at Work: Prospects and Dialogues". This edited book is aimed to disseminate new thinking in synergistic interaction of emotion and proactivity to advance the understanding of the emotional process of proactivity and forward- looking future research revenues.

The conference is an academic activity for the university 50th Anniversary Celebration and also part of the INTER-INSTITUTIONAL DEVELOPMENT SCHEME (IIDS) which are fully supported by a grant from the Research Grants Council of the Hong Kong Special Administrative Region, China (RGC Ref. No.: UGC/IIDS15/B01/19).

Over 110 of BBA students attended the event either at RLB303 or via Zoom Meeting. For the inauguration, the Department was very pleased to invite Prof. Catherine Sun (孫天倫教授) (Academic Vice President, HKSYU) as the Honorable Guest. After the inauguration, Mr. Banly Cheung (張湋楊先生) (Managing Director, LuxBalance) shared his experience about innovation and entrepreneurship.

During the first semester of the 2020-21 academic year, the Faculty of Commerce had arranged six seminars with various commerce and academic themes, in both modes of face-to-face and online meetings. Taking into consideration of copyright issues, selected video clips
were ready for viewing. Students are very welcome to watch these videos and review the seminar highlights.

In the second semester, the Faculty will organize even more seminars in different topics for students to better understand current business practices.

We would like to extend our heartfelt congratulations to the BBA students who achieved a distinguished result of a yearly GPA 3.5 or better in 2019–2020.

The Grand Opening of the iFREE GROUP Innovation and Research Centre situated on the 5/F of the Higher Block of the Research Complex at Hong Kong Shue Yan University was held on October 28, 2020. The Centre, set up under a donation from iFREE GROUP, comprises the Big Data Laboratory, the Virtual Reality Laboratory, and the Social Robotics & Digital Living Laboratory. The Centre is gradually in full operation from this academic year and is available for use for both staff and students.

Topic: Entrepreneuring in a digital world: A research agenda

Speaker: Professor Satish NAMBISAN

Date: TUE 22 Sep 2020

Time: 09:00am to 10:15am

Topic: Entrepreneurship, Big Data, and Artificial Intelligence

Speaker: Professor Martin OBSCHONKA

Date: TUE 22 Sep 2020

Time: 10:30am to 11:45am

如果你有意在大學修讀工商管理課程，但又同時想探究心理學與人的關係，香港樹仁大學新開辦的「工商管理學（榮譽）學士課程 – 人力資源管理與應用心理學」，相信是你最佳的選擇。

有10位同學參加了學校舉辦的南非考察團，考察南非一帶一路的發展。他們有機會與當地的工商機構和政府交流，深入認識多項商業活動，期望將來將這些經驗應用在香港未來的發展。

在2019年暑假，四年級同學劉雙文透過「海運和航空業實習計劃」，在一間物流公司實習1個多月，讓她有機會認識物流公司的運作，接觸財務覆核工作，提升個人的視野和工作經歷。

Internship programme organized by the Maritime Silk Road Society (MSRS)