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Undergraduate Programmes (Programme Features)

Programme Features

We provide three business programs: BBA (Hons), BBA (Hons) in Digital Marketing, and BBA (Hons) in Human Resources Management - Applied Psychology.

Before deciding which program you would like to apply for, think about your strengths, personality, and fields of interest. After all, your future career path depends on these important factors! After getting to know yourself, review our selection of business programs to determine which program best suits you.

The BBA (Hons) program focuses on the core aspects of business and management. In Year 3, you may select one or two concentrations to enrich your professional knowledge. This program provides five different business concentrations: Corporate Governance, Financial Services and Planning, Human Resource Management, i-Entrepreneurship, and Marketing.

For further information of the concentrations, please visit here.

The BBA (Hons) in Digital Marketing program aims to equip students with knowledge of business operations, digital marketing, and multimedia applications to enhance their innovative and entrepreneurship capabilities. Graduates will be able to pursue opportunities to start their own business as digital business entrepreneurs and consultants.

For career prospects, please visit here.

The BBA (Hons) in Corporate Governance and Risk Management program covers professional areas in Accounting and Finance, Corporate Governance and Compliance, and Risk Management. Graduates will be able to become governance, compliance, and risk management professionals. The high market demand for corporate governance personnel assures graduates of a wide range of career options.

For career prospects, please visit here.

The BBA (Hons) in Human Resources Management - Applied Psychology program is unique. It bridges knowledge of human resource management and applied psychology to solve the complex human resource issues in today’s evolving and uncertain workplace environment.

For career prospects, please visit here.

You may choose your electives from one or two of the following five concentrations:

  • Financial Services and Planning: Choose this concentration if you are strong in mathematics and financial analysis. 
     
  • Marketing: Choose this concentration if you are an outgoing person who loves to interact with others and have creative ideas.
     
  • Human Resource Management: Choose this concentration if you are confident of your skills in communication, coordination, and organization.
     
  • Corporate Governance: Choose this concentration if you have strong capabilities in analysis and decision-making, as well as strong patience.
  • i-Entrepreneurship: Choose this concentration if you are courageous and creative that you wish to start your own business.


You may choose up to two concentrations (that is, “double concentration”). A double concentration may give you thorough understanding in more than one core domain of business and management and may bring you flexibility when you seek for jobs in the future. Before deciding to take two concentrations, you are advised to pay attention to your ability, time management, and class arrangement, because a double concentration entails more time and mental investment than one concentration.

We wish to remind you that the Department will not guarantee that all students who apply for a double concentration can be accommodated due to various reasons, such as limited classrooms/venues or conflict in schedule.

For further information of the concentrations, please visit here.

For career prospects, please visit here.

Yes, students can apply for the bachelor's degree programs offered by the Department of Business Administration even if they have not studied business subjects in secondary school.

No. The courses offered by the Department of Business Administration are designed to integrate areas of diverse knowledge, enhance critical thinking, and cultivate students' personal values, interests, and adaptable skills for various professions. Additionally, these programs equip students with the specific skills and knowledge necessary for their career paths.

If students who have not studied business subjects in secondary school, foundational business courses will be provided to establish a strong base during their Year 1 and Year 2 studies. This foundation will enable students to progress to more specialized knowledge in their chosen concentration as they advance through their senior years.

Undergraduate Programmes (Applications & Admissions)

Applications & Admissions

You may go through the admission routes when applying to our programs.

For details, please visit here.

Applicants who have completed a recognized Associate Degree or Higher Diploma program may gain direct entry to Year 2 or Year 3 of their selected bachelor’s programs.

For details, please visit here.

Non-local and non-HKDSE applicants are very welcome to apply to HKSYU.

  • For IB applicants, please visit here.
  • For GCE applicants, please visit here.
  • For JEE (Gaokao) applicants, please visit here.  
  • For sub-degree applicants, please visit here.
  • For mature applicants, please visit here.
  • For any other recognized qualification applicants, please contact the admission office at admit@hksyu.edu.

Yes, you may be invited to attend our interviews, subject to arrangement.

If you are applying to HKSYU on the basis of predicted/provisional results, you will likely receive a conditional offer of admissions to the University. A conditional offer is an official offer of admission from HKSYU, with clauses – or "conditions" – on how you can retain the offer of admission by achieving specific academic standing in your final examination. The offer will be confirmed once you submit your final results meeting the conditions set by the University.

For the purpose of coming to Hong Kong to pursue your studies, you should apply for a student visa, and not a training/tourist visa. Applications must be submitted to the Immigration Department through the education institution (the sponsor) granting the acceptance.

For detailed information, please visit here.

The application period for transferring to an undergraduate program is open from late June to mid-July each year. Students interested in transferring to another program must submit the application form (Login required; please use your University login account) and supporting documents IN PERSON to your departmental administrative staff at the Registry  by July 15, prior to  the commencement of the next academic year.  A non-refundable application fee of HK$200 will be charged.

For non-local students who are approved to transfer to a new program, the Registry will notify the Immigration Department. The transfer process will be finalized only upon receiving approval from the Immigration Department.

For detailed information, please visit here.


For detailed FAQs, please visit here.

For admission concerns, please contact our Admissions Office:
Email: admit@hksyu.edu
Tel: (852) 2806 7324


For enquiries about business programs, please contact our Administrative
Assistants:
Email: ba@hksyu.edu
Tel: (852) 2570 7110

Undergraduate Programmes (Academic Requirements)

Academic Requirements

The medium of instruction at HKSYU is English, except for Chinese language courses and a small number of courses that require Chinese usage. For courses using English as MOI, all lectures, course materials, and work will be conducted in English.

The GE Program provides opportunities to develop and apply relevant skills, knowledge, and social responsibilities regardless of your major or career plans. GE courses cover a variety of interesting and inspiring topics. In our business programs, you should fulfill the GE requirement in the first two years of your study.

If you are admitted into Year 1, you shall complete a total of 12 credits of GE courses consisting of 3 credits in each of the four main areas listed below in order to fulfill graduation requirements: 

Area A: Chinese Culture in the 21st Century

Area B: Communication and Cultural Literacy

Area C: Global Citizenship

Area D: Digital Trends and Applications

If you are offered Year 2/3 entry to our program, you will be exempted from the GE requirement.

For details, please visit here.

For Year 1 entry, you need to complete “First Year Chinese,” “English Usage,” and “English Writing” during your first two years. These fundamental language courses are designed to enhance your English proficiency and to aid you in becoming a competent writer in your academic endeavors. 

Year-2-entry students will be required to complete CHI102 First Year Chinese II, whereas Year-3-entry students will be required to complete CHI102 First Year Chinese II and ENG212 English Writing II.

For BBA students, internship is offered as an elective in Year 4 studies. However, students enrolled in BBA-DM, BBA-CGRM, and BBA-HRMAP need to take one compulsory course – Capstone Project.

Being an intern in a company, professional body, or social enterprise may allow you to gain hands-on experience of real-world practices in an actual workplace. Internship combines engagement in the daily operation of an external agency with reflection to connect students’ experiences in the workplace.

If you enter either one of the following programs: BBA-DM, BBA-CGRM, or BBA-HRMAP, you are going to take a compulsory course called “Capstone Project.” It requires internship and project report writing for Year-4 students.

The project provides you with practical internship experience, as well as an opportunity to familiarize yourself with business project research procedures and settings. In the project, you are expected to complete an individual report applying the specialist academic knowledge gained in the program to the situations encountered in your internship company.

Yes. We encourage students to adopt interdisciplinary knowledge, broaden your level of expertise, and enhance your capabilities to develop your future career.

For details, please visit here.

市场学及消费者心理学理学硕士

课程特色

作为香港首个将市场营销与心理学相结合的硕士课程项目,本课程为多领域专业人士设计,旨在培养学生于企业或非营利组织从事产品与服务营销相关工作的理论素养和实践能力。

本课程将最新的消费者心理学理论与知识同市场营销学相结合,帮助学生打造在竞争激烈职场中的独特优势。同时,本课程采用理论和实践相结合的学习方式,学生将有机会参与研究或实践项目,将所学知识与技能应用于真实商业环境,显著提升在就业市场中的竞争力。

入学申请须知

请在申请系统开放时间内,线上提交申请表格及相关支持性文件。申请材料包括:

(a) 完整填写的申请表格并附上照片


(b) 中国内地或香港居民身份证扫描

(c) 往来港澳通行证(如有)扫描件

(d) 所有学历证书及成绩单副本
(i) 学信网出具的《中国高等学校学生成绩验证报告》(中英文版)
(ii) 学信网出具的《教育部学历证书 电子注册备案表》(中英文版)或申请学信网出具的《高等教育学位证书 电子注册备案表》(中英文版)
(iii) 学信网出具的《高等教育学位证书/认证报告》,
*上传系统时,请确保以上三份报告至少在接下来6个月有效

(e) 境外学校颁发的非本地学历,请提供中国留学服务中心签发的学位认证书副本

(f) 两位推荐人信息及推荐信

(g) 其他支持性文件(若有)。

所有文件必须于线上提交,无需通过邮寄或电子邮件发送,经由其他方式提交的任何文件将不会被查阅。

大学接受由所属大学发出的中文或英文版成绩单。如成绩单原件为中文和英文外的其他语言,请提供由所属大学签发的英文翻译件。

不可以。申请人确认及提交网上之申请表后,所报读的课程将不可以更改;所以申请人请仔细考虑后再选择课程及填写申请表格。

申请人可先递交本科已修毕课程的成绩单公证文件或所发机构盖章原件,以及就读大学在读证明,于录取后再补交完整四年的本科成绩(如有毕业论文,必须包括毕业论文成绩)、毕业证书及学位证书 等。

本课程要求申请人在申请时必须持有认可的工商管理一等或二等荣誉学士学位证书(本科双证);或持有其他认可课程的一等或二等荣誉学士学位(本科双证);或持有大学认可的同等学历证书。敬请申请人留意,上述同等学历证书指代:被大学认可的、等同于学士学位的教育资质证明。于中国内地大学接受本科教育的申请人,要求同时持有双证,即毕业证书和学位证书

可以。专科升本科学生于提交成绩单时必须连同所有专科及本科成绩一并递交,

(i) 学信网出具的《中国高等学校学生成绩验证报告》(中英文版)


(ii) 学信网出具的《教育部学历证书 电子注册备案表》(中英文版)或申请学信网出具的《高等教育学位证书 电子注册备案表》(中英文版)

(iii) 学信网出具的《高等教育学位证书/认证报告》,其他数据要求不变。

本课程评审组对推荐人身份、头衔、职业等未做要求,由申请人在遵循诚实守信原则的基础上,自行判断推荐人及其提供的推荐信对申请是否有参考价值和帮助。

需要。当申请人在网上报名系统提交申请时,需要在网上报名系统提供推荐人电子邮件地址,稍后,系统自动将邀请信发送至推荐人邮箱。由于寄出的邀请信包含申请人的姓名、申报课程名称等信息,为确保推荐人知悉情况,请申请人在提交网上申请前务必与申请人沟通确认。

原则上除拥有香港特区居留权或入境权的人士外,任何人士如欲来港就读,均须在来港学习前取得由香港入境事务处签发的有效学生签证/进入许可证。

非本地申请人*报读本课程,须按照香港特区政府入境条例的规定申请学生签证。大学仅协助成功获取录取资格的全日制非本地生申请学生签证,如协助提供相关材料、提交申请至香港入境事务处等,签证审批结果则由香港入境事务处审批决定。但是,欲申请大学兼读制面授课程的申请人,则必须已持有香港入境处发出的逗留许可,且确保有效期足以覆盖本课程的时间段。

*非本地申请人定义为 (1) 须申请学生签证;或 (2) 持有「非本地毕业生留港/回港安排」(IANG) 签证;或 (3) 持有受养人签证并在入境事务处处长签发该签证时已年满18 岁或以上。 

相关信息,请访问以下网站:https://www.immd.gov.hk/hkt/services/visas/study.html

校园生活

树仁大学学生事务处和工商管理学系会不定期组织举办各类丰富多彩的学生活动。有关学生事务处 (OSA) 的详细信息,请访问此处 https://osa.hksyu.edu/.

原则上树仁大学研究生有申请入住学生宿舍的资格,宿舍申请和住宿费以学期为单位;每一申请将由大学宿舍管理处评估并告知结果,申请成功与否将视具体情况而定 ,例如宿舍房源、房型情况等。学生宿舍相关信息,请访问此处:https://www4.hksyu.edu/hmu/apply/

请参阅我们课程网页上的详细信息,或联系课程助理bamcp@hksyu.edu。详情请访问此处:https://ba.hksyu.edu/msc-mcp/general-information

课程问题

全日制和非全日制 课程一般均为周末(周六及周日)上课,课程采用密集教学模式,授课地点为香港树仁大学宝马山校区;总学分为30学分,共9科。全日制学生需于一年内修毕所有科目,非全日制学生需于两年内修毕所有科目;教学内容都是一样的。但是申请人务必注意,仅本地生可申请非全日制学习模式,而本地生和非本地生均可申请全日制学习模式。

可以。成功修毕本课程并获大学确认信函后,  可按照香港特别行政区政府入境事务处规定和流程,申请IANG签证,具体信息可查看以下网页:https://www.immd.gov.hk/hks/services/visas/IANG.html

可以。获颁正式学位后,可按照教育部留学服务中心要求申请学位认证。 相关信息可进一步查看教育部留学服务中心官网:https://zwfw.cscse.edu.cn/

U-Life in HKSYU

U-Life in HKSYU

The University and the Department organizes several student activities that we believe will be of interest to students. Please check our webpages, as well as those of the Office of Student Affairs (OSA) at https://osa.hksyu.edu/ and the Centre for Global Engagement (CGE) at https://cge.hksyu.edu/ for updates.

Students may study abroad for one or two semesters during Years 2 to 4 of their undergraduate study. You may study abroad in one of the 80 universities, across 30 countries/regions (including Australia, Austria, Belgium, Canada, Finland, France, Germany, Japan, Mainland China, Malaysia, Netherlands, New Zealand, Republic of Korea, Spain, Sweden, Taiwan, Thailand, United Kingdom, United States, and Vietnam).

For details, please visit here.

To enable you to become a well-rounded business professional and a mature graduate, we provide a variety of activities, including mentorship, academic forums, seminars, company visits, exchange, leadership and talent training, short courses, and field trips.

For details, please visit here.

The OSA aims to provide an open, encouraging, and a supportive learning environment that is conducive for a healthy and well-balanced student life. OSA supports student societies and activities, career services, and also organizes various events including Athletic Meets, University Festival, Annual Scholarship Award Ceremony, exchange tours, and alumni gatherings.

For details, please visit here.

Undergraduate Residence Halls mainly consist of shared rooms. Hall application and residence fees are based on a semester basis. A limited number of single rooms are also available.

For details, please visit here.

HKSYU offers different types and amounts of entrance scholarships for new students of different entry years.

For details, please visit here.