Welcome to the Department of Business Administration
BBA (Hons)
BBA (Hons) in Digital Marketing
BBA (Hons) in Corporate Governance and Risk Management
BBA (Hons) in Human Resources Management - Applied Psychology
MSc in Marketing and Consumer Psychology
Events
Social Media Engine Classes
Local digital marketing firm, IFA has designed the SME Programme, consisting of five classes for students in HKSYU, to equip students with in-the-market practices that fuel students up with new power in digital marketing.
Speaker: Mr. Eddie Lui, The Founder and Creative Director of IFA Limited
Date: 7, 8, 14, 15 and 17 March 2023
Time: 6:30 pm to 8:30 pm
Venue: RLB 303, Research Complex
All are welcome to attend!
Business Ethics and Corporate Social Responsibility - Sharing from a Bank Governor
Guest Speaker: Ms LEE Shuk Kan. Bank of Communication, Branch Manager.
Date: 13 March 2023
Time: 9:45-10:45am
Venue: LG 503
All are welcome to attend!
Introductory Session - Social Media Engine Classes
Introductory Session:
Speaker: Mr. Eddie Lui, The Founder and Creative Director of IFA Limited
Date: Fri, 10 Feb 2023
Time: 6:30 pm to 7:30 pm
Venue: RLB502, Research Complex
All are welcome to attend!
仁大資訊日：培養敢創新承擔學生
香港樹仁大學舉行資訊日，首席副校長孫天倫教授在開幕儀式致辭表示，仁大創校51年一直秉持校訓、核心價值 「敦仁博物」，追求卓越知識，希望學生成為仁人君子。她認為在現今的知識型世代， 仁大更需要保持辦學初心，希望培養博學、敢於創新和承擔的學生。
News
Virtual International Online Program
本校學生贏得國際獎項。國際事務及交流部（International Unit）較早前推出一個與新加坡新躍社科大學（Singapore University of Social Science (SUSS)）合作的國際網上課程（Virtual International Online Program）予本校學生參加，其中工商管理學系—人力資源管理與應用心裡學三年級學生歐陽紀婷（Jessica），完成課程後成功從多國參與者中脫穎而出，獲得由 SUSS Make A Difference（MAD）課程頒發的「最受歡迎解決方案」獎項（The Most Liked Solution Award）。
First-Class Honours Award Presentation Ceremony 2022
The Department invited the First-Class Honours graduates and their family members and friends to attend the Ceremony as to recognize their academic achievement and efforts.
Master of Science in Marketing and Consumer Psychology: 2023-2024 Admission Now Open
Consumer Psychology
消費者心理學
Marketing Management and Digital Marketing
市場行銷管理與數碼行銷
Data Analytics and Research
數據分析與研究