Welcome to the Department of Business Administration
BBA (Hons)
BBA (Hons) in Digital Marketing
BBA (Hons) in Corporate Governance and Risk Management
BBA (Hons) in Human Resources Management - Applied Psychology
市场学及消费者心理学理学硕士
Events
市场学及消费者心理学理学硕士课程 - 2026/27 入学招生宣讲
日期：2025年11月26日（星期三）
时间：15:30 - 16:30
语言：普通话
平台：微信视频号 小红书 小鹅通
Guest Lecture - The A.I. Edge: Marketing 5.0
Guest Speaker: Mr. Eddie Lui, Founder of IFA Limited
Date: 24 October 2025
Time: 10:00 AM to 12:00 PM
Venue: Room 405, Main Building
Theme: The A.I. Edge: Marketing 5.0
All are welcome to attend!
Academic Week 2025
Date: 6 to 10 October 2025
Theme: Gen Z Power: Multiskill Your Way to a Bold Personal Brand
All are welcome to attend!
Department of Business Administration Held a Successful Retreat
On 19 August 2025, the Business Administration Department at Hong Kong Shue Yan University held a retreat in Shenzhen, focusing on strategic initiatives, industry partnerships, and enhancing teaching, learning, and research collaboration opportunities.
News
市场学及消费者心理学理学硕士
2026-2027学年
现正接受报名
开放申请时间:
2025年11月17日至
2026年1月31日
若申请人有任何关于申请系统、申请材料、入学录取等方面问题，敬请通过电邮 pgadmit@hksyu.edu 联络大学招生处查询; 若有任何课程信息或设置等方面问题，敬请通过电邮 bamcp@hksyu.edu 联系课程组查询。
Hong Kong Undergraduate Financial Planners of the Year Award 2025
First Runner-Up: Su Jiaxuan, Wan Xin, and Xu Kexin; Certificate of Merit recipients: Wang Boqun and Xiang Cheuk Yan. This competition, with over 410 students from 112 teams, enhances financial planning skills and teamwork through real-world case studies, video presentations, and in-person presentations.
President’s List 2024 2025
We are pleased to announce that there are 185 students in Years 1 - 3 who have achieved a distinguished result of a yearly GPA 3.5 or better in the Academic Year 2024-2025.